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October 1, 2012 / Uncategorized

How to Simplify Your Label Printer Purchase – The Series

By Administrator

If you happened to be directed here from our Newsletter, then the list below should look familiar to you. We created the list to assist our customers in determining what printer platform is best suited to their needs. Let’s take a moment and consider this checklist to get a better understanding of how it can guide your label printer selection.

  • What types of labels do I need to print?
  • What are my print volumes?
  • How many labels and how long do I have to print them?
  • How quickly do the labels have to print?
  • Do I need to print color or is monotone more appropriate?
  • What is my printer budget?
  • What IT resources do I have available
  • How many locations do I need to outfit with printers?
  • How many printers in each location? Of each type?
  • How much space do I have at each print station?
  • What regulations, rules and mandates affect the design and construction of my label?
  • What do I do now?

A number of questions in this checklist are related to the actual physical labels themselves, and that alone can be the deciding factor in your platform decision. If the only acceptable stock is only available in one format, then your decision about platform is made for you. On the other hand, there may be multiple acceptable stock choices across multiple platforms, and then each of the succeeding questions can guide you as you refine your ultimate decision. Other questions in the list that are intended to identify the appropriate platform(s) relate to volume, color requirements, IT resources and available space.

A second concern for label printer outfitting looks at printer selection from a resource and budget perspective. Those questions are concerned with professional support resources, budgeting and ROI, unit counts based on station and location, and relative expense and space requirements for each platform.

Finally, more specific concerns are addressed. For example, is your label use and stock selection governed by any particular organization or corporate standard? Integrating those standards with the functional needs of a particular organization may require professional design services. Knowing those requirements in advance can avoid a great deal of trouble and expense in the future. Also, of significant importance is the last topic of discussion — How to leverage all of the information gathered with the checklist.

Next month we’ll be taking a look at the different types of label stock and the characteristics of each, so mark your calendar and be sure to come back then.