Neps and Venture Solutions are now a singular CCM powerhouse.
Clear™ Communications Practice
Create a better CX by simplifying your message
The effectiveness of any communication hinges on clarity:
Message sequence and placement
Plain language and simplicity
Size and style of fonts
Identifiable calls to action
Clear™ is a professional service from Neps that evaluates every element of your communications and results in an actionable strategy for improvement. Your new contentlibrary will create more positive customer experiences and maximize your ROI with every letter, statement, email, or text delivered.
Few companies are equipped to critique their own communications. Internal IT teams focus on data accuracy, not message clarity. Graphic designers focus on visual aesthetics, not communication effectiveness.
The Clear™team goes beyond just graphic design and instead analyzes the information being communicated, how it is presented on the page, and the language used. Through the Clear™ process, you will receive a complete documentation of all the content elements being utilized in your communications. Our team of experts will supply all the training and tools you’ll need for success.
The goal of Clear™ Communications is to ensure that each communication is created with:
Clarity in message
Plain language
Effective design
Accessibility for all
The results speak for themselves.
Communications designed by our Clear™ team have received more than 100 DALBAR awards in recognition of their clarity, usability, and effectiveness.
Benefits of Clear™ Communications
Improved Experience
Easier to understand communications generate less customer confusion.
Higher Retention
A better-informed customer base reduces demand for customer service.
Greater Efficiency
Deploy new communications faster using optimized data-driven templates.
Targeted Personalization
Tie your chosen data source to the template using precise display rules.
Brand Consistency
Align all types and variations of communications with a unified design strategy.
How Clear™ Works
The Clear™ Communications Practice is based on Neps' proven and proprietary philosophy.
Locate
Customers should be able to locate important information quickly and easily.
Understand
Then, customers should be able to clearly understand the information presented.
Act
Finally, customers should be able to act on the information located and understood.
Clear™ Optimize
Reduce costs and time associated with managing redundant versions of communications.
Neps’ latest advancement in content rationalization services:
AI-Driven Technology Analyze document library for inefficiencies and identify where content can be consolidated.
Streamlined Templates Use a single common template with variable fields to produce output more efficiently.
Global Changes Changes made to shared content apply consistently to all associated documents.
Integrated Approach Apply the overall Clear™ strategy to improve user experience and document management.
